One day someone put a bar of natural handmade cold processed soap in our hands—we breathed in, and it smelled really good. We used it and it smelled even better and cleaned us up really, really nicely. And we became hooked. We suddenly wanted to shower several times a day—sort of a handmade soap immersion experience. And then our noses changed—regular off-the-shelf supermarket soap started smelling very harsh and chemical. And our skin became nicer. It was all around a great experience. So we decided that in order to be surrounded by lovely natural soap whenever we wanted, we'd better start making and selling it. So we did. And it's lovely.